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Home Current

Affiliate Disclosure

Practical information about how Home Current works, written for UK readers and affiliate reviewers.

Editorial noteplainno fake claims

Some Home Current pages include affiliate links. If a reader clicks one of those links and later buys a product or service, Home Current may earn a commission. This helps fund the site’s research, writing, image production, technical maintenance and editorial updates.

Affiliate links do not allow advertisers to buy positive coverage. We decide what to cover by reader relevance, product category fit, UK household context and editorial usefulness. A retailer or brand may have an affiliate programme and still not be suitable for a given article or recommendation.

We do not claim that affiliate products will save a fixed amount of money, reduce a bill by a guaranteed percentage or solve a home problem by themselves. Energy use and household efficiency depend on many variables, including building fabric, heating system, tariff, ventilation, occupancy, product settings and behaviour.

Readers should treat Home Current as an editorial starting point, not a substitute for checking current retailer details. Product prices, stock, delivery terms, warranty terms, specifications, compatibility, safety instructions and app features can change. Always confirm the current information on the retailer or manufacturer page before buying.

We may link to retailers, marketplaces, product categories, manufacturer information pages, official sources and related Home Current guides. Not every link is an affiliate link. We may also include non-commercial links when they help explain safety, consumer rights, installation limits or UK energy context.

Affiliate relationships do not remove product limitations. If a product needs professional installation, creates a ventilation concern, is unsuitable for a rented property, has load limits, needs regular maintenance or depends on an app, those issues should be explained in the article even if affiliate links are present.

Home Current does not publish paid testimonials, fake user stories, fabricated star ratings or invented laboratory results. When we describe a product category, we focus on the checks a reader can use: compatibility, safety, room fit, maintenance, running-cost context, realistic limitations and whether a non-product change may solve the problem.

For partnership or affiliate programme enquiries, contact partners@homecurrent.co.uk. Sending a programme invitation does not guarantee coverage. Any advertiser relationship must be compatible with the editorial policy and with clear disclosure to readers.

Affiliate programmes are most useful on Home Current when they connect readers to broad retailers or product categories after the buying criteria have been explained. Examples include home improvement retailers, electrical retailers, appliance retailers, smart-home brands, lighting suppliers, heating accessories and damp-control products. The article should still explain when buying is unnecessary or premature.

We may compare categories without naming a specific product. In those cases, affiliate links may point to a relevant retailer category page rather than to a claimed best product. This is often more honest for household efficiency topics because suitability depends on room size, installation limits, usage pattern and current product specification.

Advertisers may provide product feeds, programme terms or corrected product information. We may use factual details when they are relevant and checkable, but advertisers do not approve Home Current articles before publication unless a clearly labelled commercial arrangement says otherwise.

If an affiliate link or retailer page is unavailable, outdated or unsuitable, the editorial page should still make sense without it. Home Current aims to publish durable buying guidance rather than pages that exist only to send traffic to one programme.

Home Current may also earn from broad marketplace or retailer links where many brands are sold side by side. That does not mean we recommend every product on the linked page. Readers should use the buying criteria in the article, compare current specifications and ignore retailer claims that are not relevant to their home.